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Revenue breakdown by Products & Services
Revenue breakdown by Geography

eBay's Revenue by Region

In fiscal year 2024, eBay's revenue by geographical region are as follows:

  • CHINA: $1.17 B
  • GERMANY: $972.00 M
  • Rest of World: $1.40 B
  • UNITED KINGDOM: $1.51 B
  • UNITED STATES: $5.24 B

Learn more about eBay’s Revenue by Products

Check out competitors to eBay in a side-by-side comparison.

Explore additional financial metrics for eBay.

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The above chart shows eBay's revenue percentage share by geographical region.

In fiscal year 2021, eBay's revenue by region is as follows:

  • GERMANY generated $1.25 B in revenue, representing 11.99% of its total revenue.
  • Rest of World generated $2.21 B in revenue, representing 21.21% of its total revenue.
  • UNITED KINGDOM generated $1.91 B in revenue, representing 18.36% of its total revenue.
  • UNITED STATES generated $5.05 B in revenue, representing 48.45% of its total revenue.

The biggest region for eBay is the UNITED STATES, which represents 48.45% of its total revenue.
The smallest region for eBay is the GERMANY, which represents 11.99% of its total revenue.

The above chart shows eBay's revenue percentage share by geographical region.

In fiscal year 2022, eBay's revenue by region is as follows:

  • GERMANY generated $1.02 B in revenue, representing 10.44% of its total revenue.
  • Rest of World generated $2.35 B in revenue, representing 24% of its total revenue.
  • UNITED KINGDOM generated $1.58 B in revenue, representing 16.12% of its total revenue.
  • UNITED STATES generated $4.84 B in revenue, representing 49.43% of its total revenue.

The biggest region for eBay is the UNITED STATES, which represents 49.43% of its total revenue.
The smallest region for eBay is the GERMANY, which represents 10.44% of its total revenue.

The above chart shows eBay's revenue percentage share by geographical region.

In fiscal year 2024, eBay's revenue by region is as follows:

  • CHINA generated $1.17 B in revenue, representing 11.37% of its total revenue.
  • GERMANY generated $972.00 M in revenue, representing 9.45% of its total revenue.
  • Rest of World generated $1.40 B in revenue, representing 13.58% of its total revenue.
  • UNITED KINGDOM generated $1.51 B in revenue, representing 14.66% of its total revenue.
  • UNITED STATES generated $5.24 B in revenue, representing 50.94% of its total revenue.

The biggest region for eBay is the UNITED STATES, which represents 50.94% of its total revenue.
The smallest region for eBay is the GERMANY, which represents 9.45% of its total revenue.
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Summary Table

Geography (Percent Share) 2021 2022 2024
CHINA 0% 0% 11.37%
GERMANY 11.99% 10.44% 9.45%
Rest of World 21.21% 24% 13.58%
UNITED KINGDOM 18.36% 16.12% 14.66%
UNITED STATES 48.45% 49.43% 50.94%
Total Revenue 100% 100% 100%

The above chart shows the revenue trend of different segments of eBay.

In fiscal year 2024, the UNITED STATES generated the most revenue ($5.24 B), and the GERMANY generated the least revenue ($972.00 M).

The above chart shows growth drivers and a year-over-year comparison of different segments' revenue.

  • CHINA revenue increased 100% ($1.17 B) from $0.00 (in 2022) to $1.17 B (in 2024).
  • GERMANY revenue decreased -4.99% ($51.00 M) from $1.02 B (in 2022) to $972.00 M (in 2024).
  • Rest of World revenue decreased -40.62% ($955.00 M) from $2.35 B (in 2022) to $1.40 B (in 2024).
  • UNITED KINGDOM revenue decreased -4.5% ($71.00 M) from $1.58 B (in 2022) to $1.51 B (in 2024).
  • UNITED STATES revenue increased 8.18% ($396.00 M) from $4.84 B (in 2022) to $5.24 B (in 2024).
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    Summary Table

    Region 2021 2022 2024
    CHINA - - - - $1.17 B -
    GERMANY $1.25 B - $1.02 B
    18.09%
    $972.00 M -
    Rest of World $2.21 B - $2.35 B
    6.38%
    $1.40 B -
    UNITED KINGDOM $1.91 B - $1.58 B
    17.46%
    $1.51 B -
    UNITED STATES $5.05 B - $4.84 B
    4.08%
    $5.24 B -
    Total Revenue $10.42 B - $9.80 B
    6.00%
    $10.28 B -